Join the Rhinory family and discover a workplace like no other. Nestled on 55 breathtaking acres in the heart of Texas Hill Country, Rhinory offers more than just a job; it’s an opportunity to make a difference.

Your Impact:

• Rhino Conservation: Be part of our mission to protect and conserve rhinos. Your work directly contributes to the well-being of our resident rhino, Blake, and supports our future goal of expanding the program.
• Inspiring Education: Educate and inspire visitors about the importance of rhino conservation, fostering a deeper understanding of these incredible creatures.
• Immersive Experiences: Help create unforgettable experiences for guests as they connect with rhinos, enjoy our award-winning wines, and embrace the beauty of the Texas Hill Country.

Your Benefits:

• Unique Environment: Work in a stunning natural setting that fosters creativity and well-being.
• Meaningful Work: Contribute to a cause that matters and make a positive impact on the world.
• Passionate Team: Collaborate with a dedicated team of individuals who share a love for rhinos and wine.
• Growth Opportunities: Advance your career in a growing winery with a strong commitment to conservation.

DIRECTOR OF SALES

Rhinory is seeking a passionate and driven Director of Sales to spearhead our Direct-to-Consumer (DTC) sales efforts, encompassing Wine Club memberships, Tasting Room experiences, and e-commerce. This hands-on role offers the opportunity to make a significant impact on a dynamic and expanding winery. You will be responsible for crafting and executing sales strategies that drive revenue growth, cultivate customer loyalty, and enhance the Rhinory brand, all while collaborating closely with and reporting to the Head of Growth & Marketing.

What sets this role apart:

• Collaborative Growth: Work closely with the Head of Growth & Marketing to align DTC sales strategies with overall marketing initiatives and brand objectives.
• Entrepreneurial Environment: At Rhinory, you’ll have the autonomy to shape your strategies and make a direct impact on the company’s success, with the support and guidance of an experienced leader.
• Unique Customer Experiences: You’ll be engaging with customers who are passionate about wine and conservation, creating memorable experiences that connect them to our brand and our mission.
• Rhino Conservation: You’ll play a role in supporting Rhinory’s rhino conservation efforts, contributing to a meaningful cause.
• Close-Knit Team: You’ll be part of a small, dedicated team where your contributions are valued and your voice is heard.

Responsibilities:

Direct-to-Consumer (DTC) Sales

• Develop and implement innovative DTC sales strategies that capitalize on Rhinory’s unique offerings, including rhino experiences, private tastings, and exclusive events.
• Manage Tasting Room operations, including staff scheduling, inventory control, point-of-sale (POS) system management, and compliance with all relevant regulations.
• Collaborate with the Wine Program Director to create compelling tasting experiences that showcase Rhinory’s wine portfolio and educate customers about our sourcing and selection process.
• Organize and execute engaging DTC events and promotions to attract new customers, drive sales, and build brand awareness (e.g., wine releases, holiday events, themed tastings, partnerships with local businesses).
• Oversee Rhinory’s e-commerce platform, collaborating with the Head of Growth & Marketing to optimize online sales, improve user experience, and expand our online reach.

Wine Club Management

• Lead the development and implementation of strategies to grow and retain Wine Club membership, focusing on acquisition, engagement, and loyalty programs.
• Plan and host exclusive Wine Club events that foster a sense of community and provide members with unique experiences.
• Ensure exceptional customer service is provided to Wine Club members, promptly addressing inquiries, resolving issues, and maintaining a high level of satisfaction.
• Analyze Wine Club performance data to identify trends, optimize strategies, and achieve membership growth goals.
• Provide guidance and support to the DTC Operations Coordinator in executing Wine Club initiatives.
• Collaborate with the Head of Growth and Marketing on all aspects of Wine Club, including strategy development, communication, event planning, customer service, and performance analysis.

Requirements:

• Passion for Wine and Conservation: A genuine enthusiasm for wine and an appreciation for Rhinory’s commitment to rhino conservation.
• DTC Sales Expertise: 5+ years of proven experience in DTC sales, preferably within the wine industry, with a strong track record of achieving sales targets.
• Wine Club Management: Demonstrated ability to develop and manage successful Wine Club programs, with a proven track record in member acquisition, engagement, and retention.
• Tasting Room Operations: Experience with Tasting Room best practices, including staff management, inventory control, and POS systems.
• Customer-Centric Approach: Exceptional customer service skills with a talent for building rapport and creating memorable experiences.
• Communication and Collaboration: Excellent written and verbal communication skills, with the ability to collaborate effectively with colleagues and partners.
• Technology Proficiency: Proficient in CRM software, POS systems, e-commerce platforms, and other relevant winery management tools.
• Wine Knowledge: WSET Level 2 or equivalent wine education is preferred.
• Physical Requirements: Ability to lift and carry up to 45 pounds regularly and perform tasks requiring physical movement, including standing, bending, and walking, for extended periods.

Benefits:

• Competitive salary and benefits package.
• Opportunity to work in a unique and rewarding environment, contributing to a meaningful cause.
• Be a part of a passionate team dedicated to wine and conservation.

To Apply:

Please submit your resume and a cover letter expressing your passion for customer service, your interest in Rhinory’s mission, and your relevant experience to [email protected]. 

SALES REPRESENTATIVE

Are you a top-performing sales professional passionate about connecting people with exceptional wines?

Do you have a proven track record of consistently exceeding targets and cultivating lasting customer relationships?

If so, we want to hear from you!

Responsibilities:

• Create an inviting and informative atmosphere in our tasting room, guiding guests through our diverse wine portfolio.
• Develop a deep understanding of our wines and the stories behind them.
• Deliver engaging and educational tasting experiences that leave a lasting impression on our guests.
• Build strong relationships with customers, encouraging repeat visits and fostering brand loyalty.
• Successfully close sales and upsell wines/experiences.
• Consistently achieve and exceed sales targets.

Qualifications:

• Passion for wine and a genuine desire to share that passion with others.
• Proven track record of success in sales leadership, preferably within the hospitality or retail industry, with a demonstrated ability to close sales and build a loyal customer base.
• Excellent communication, interpersonal, and storytelling skills.
• Ability to work independently and collaboratively within a team environment.
• Proficiency in using POS systems.

Compensation and Benefits:

• Competitive compensation with uncapped commission potential.
• Employee discounts on wine purchases.
• Ongoing training and development opportunities

Why Join Us?

• Opportunity to represent a purpose-driven winery with a reputation for excellence.
• Immerse yourself in the world of wine, expanding your knowledge and expertise.
• Be part of a passionate and supportive team dedicated to delivering exceptional customer experiences.
• Enjoy a competitive compensation package and a rewarding career path.

To Apply:

If you are a motivated, charismatic wine sales professional with a proven track record of success, we encourage you to apply! Please submit your resume and cover letter to [email protected].

CONTACT INFORMATION

13112 E US 290
Fredericksburg, TX 78624
Phone: 830-992-9526
Email: [email protected]